High credibility is necessary for the AWNA to accomplish its mission.  The AWNA strives to maintain a positive public image.  Employees of the AWNA must work together to enhance and protect the image of the AWNA.

 

 

1. The Executive Director ensures that the AWNA has an effective corporate communications and public relations strategy to address membership and industry concerns.

 

2. Only the President and the Executive Director, or their designates, may make presentations to the media, or the public, regarding Board policies and/or positions.

 

3. Any spokesperson for the AWNA must represent the AWNA, including Board policies and directions, in a positive manner to the media, the public, and staff.

 

4. Any presentations to the media must accurately portray the AWNA’s policies and positions.

 

5. The President, the Executive Director, or their designates, approve all press releases prior to release.